Personalized pricing with heterogeneous mismatch costs

Matsushima, Noriaki; Mizuno, Tomomichi; Pan, Cong

doi:https://doi.org/10.1002/soej.12654

Personalized pricing with heterogeneous mismatch costs

Matsushima, Noriaki; Mizuno, Tomomichi; Pan, Cong

Southern Economic Journal, 2023, 90(2), 369-388

アクセス数:277件（2025-10-24 09:03 集計）

固定URL: https://hdl.handle.net/11094/92838

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タイトル	Personalized pricing with heterogeneous mismatch costs
著者	NRID 1000080334879 1000080334879 ORCID 0000-0002-7865-3875 0000-0002-7865-3875 researchmap permalink read0116301 read0116301 Scopus Author ID 7005645778 7005645778 著者名 Matsushima, Noriaki
	NRID 1000060589315 1000060589315 著者名 Mizuno, Tomomichi
	NRID 1000030807425 1000030807425 著者名 Pan, Cong
キーワード等	group pricing
	heterogeneous consumer types
	Hotelling model
	personalized pricing
内容	This is the peer reviewed version of the following article: Matsushima N., Mizuno T., Pan C.. Personalized pricing with heterogeneous mismatch costs. Southern Economic Journal 90, 369 (2023), which has been published in final form at https://doi.org/10.1002/soej.12654. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving. This article may not be enhanced, enriched or otherwise transformed into a derivative work, without express permission from Wiley or by statutory rights under applicable legislation. Copyright notices must not be removed, obscured or modified. The article must be linked to Wiley’s version of record on Wiley Online Library and any embedding, framing or otherwise making available the article or pages thereof by third parties from platforms, services and websites other than Wiley Online Library must be prohibited.
抄録	Personalized pricing has become a reality through digitization. We examine firms' incentives to adopt one of the three pricing schemes: uniform, personalized, or group pricing in a Hotelling duopoly model. There are two types of consumer groups that are heterogeneous in their mismatch costs. We show that both firms employ personalized pricing in equilibrium regardless of the heterogeneity of consumer groups. If the consumer groups' heterogeneity is significant, the profits are higher when both firms use personalized pricing than when they employ uniform pricing; otherwise, the latter profits are higher than the former. Profits are highest when firms employ group pricing among the three cases. The ranking of consumer welfare among the three cases is opposite to that of profits.
出版者	John Wiley and Sons Inc
収録物名	Southern Economic Journal
巻(号)	90(2)
ページ	369-388
刊行年月	2023-10-01
言語	英語
ハンドルURL	https://hdl.handle.net/11094/92838
PISSN	00384038
eISSN	23258012
関連情報 (isVersionOf)	DOI (出版社版) https://doi.org/10.1002/soej.12654
アクセス権	open access
権利情報	© 2023 The Southern Economic Association.
出版タイプ	Accepted Manuscript
カテゴリ	学術雑誌論文 Journal Article

資源タイプ	学術雑誌論文
ローカル資源タイプ	学術雑誌論文
DCMI資源タイプ	text
DCTERMS.bibliographicCitation	Southern Economic Journal. 2023, 90(2), p. 369-388
DC.title	Personalized pricing with heterogeneous mismatch costs
DC.creator	Matsushima, Noriaki
	Mizuno, Tomomichi
	Pan, Cong
DC.publisher	John Wiley and Sons Inc
DC.language' scheme='DCTERMS.RFC1766	英語
DC.type' scheme='DCTERMS.DCMIType	text
DCTERMS.issued' scheme='DCTERMS.W3CDTF	2023-10-01
DC.identifier	https://doi.org/10.1002/soej.12654
DC.subject	group pricing
	heterogeneous consumer types
	Hotelling model
	personalized pricing
DC.description	This is the peer reviewed version of the following article: Matsushima N., Mizuno T., Pan C.. Personalized pricing with heterogeneous mismatch costs. Southern Economic Journal 90, 369 (2023), which has been published in final form at https://doi.org/10.1002/soej.12654. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving. This article may not be enhanced, enriched or otherwise transformed into a derivative work, without express permission from Wiley or by statutory rights under applicable legislation. Copyright notices must not be removed, obscured or modified. The article must be linked to Wiley’s version of record on Wiley Online Library and any embedding, framing or otherwise making available the article or pages thereof by third parties from platforms, services and websites other than Wiley Online Library must be prohibited.
DCTERMS.abstract	Personalized pricing has become a reality through digitization. We examine firms' incentives to adopt one of the three pricing schemes: uniform, personalized, or group pricing in a Hotelling duopoly model. There are two types of consumer groups that are heterogeneous in their mismatch costs. We show that both firms employ personalized pricing in equilibrium regardless of the heterogeneity of consumer groups. If the consumer groups' heterogeneity is significant, the profits are higher when both firms use personalized pricing than when they employ uniform pricing; otherwise, the latter profits are higher than the former. Profits are highest when firms employ group pricing among the three cases. The ranking of consumer welfare among the three cases is opposite to that of profits.
DC.rights	© 2023 The Southern Economic Association.
DC.format	92838
citation_title	Personalized pricing with heterogeneous mismatch costs
citation_author	Matsushima, Noriaki
	Mizuno, Tomomichi
	Pan, Cong
citation_publisher	John Wiley and Sons Inc
citation_language	英語
citation_date	2023-10-01
citation_journal_title	Southern Economic Journal
citation_volume	90
citation_issue	2
citation_firstpage	369
citation_lastpage	388
citation_doi	https://doi.org/10.1002/soej.12654
citation_public_url	https://hdl.handle.net/11094/92838

Personalized pricing with heterogeneous mismatch costs

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