The internationalisation of Chinese apparel companies, 1990-2020

Zhang, Juxuan; Donzé, Pierre-Yves

Discussion Papers In Economics And Business, 2024, 24-05, 1-36

Number of Access:347（2025-09-04 08:30 Counts）

Identifier to cite or link to this item: https://hdl.handle.net/11094/95431

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Title
The internationalisation of Chinese apparel companies, 1990-2020
Creator
CreatorName
Zhang, Juxuan
NRID
1000020635718 1000020635718
ORCID
0000-0003-2854-5531 0000-0003-2854-5531
researchmap permalink
donze donze
Scopus Author ID
36922614100 36922614100
CreatorName
Donzé, Pierre-Yves
Subject
Apparel industry
internationalization
foreign direct investment
China
Abstract
This paper investigates the dynamics of the internationalisation of leading Chinese apparel companies since the early 1990s. Following the general growth pattern of this industry, which was export-oriented until 2005 and focused on the domestic market since 2005, this paper adopts a business history approach to explore the strategies adopted during these two periods to invest in overseas expansion. Our discussion is based on an analysis of the top 25 largest Chinese apparel firms in 2019. Using a broad range of published sources and official data, we shed light on the internationalisation process of these firms and show the various strategies used to upgrade their position in the global value chains, from OEM manufacturers for global brands to the owners and managers of their own retail networks.
Publisher
Graduate School of Economics, Osaka University
Source Title
Discussion Papers In Economics And Business
Volume (Issue)
24-05
Page
1-36
Date of Issued
2024-04
Language
English
Handle URL
https://hdl.handle.net/11094/95431
Relation.references
URI
https://www2.econ.osaka-u.ac.jp/econ_society/dp/2405.pdf
Access Rights
metadata only access
Category
ディスカッション／ワーキング・ペーパー DP/WP
Discussion Papers In Economics And Business